2022

Click the image below to download the winners book.

Partnerships

Best arts and culture programme
Gold – Robert Walters Group, UK New Artist and Saatchi Gallery

Best charity, NGO or NFP programme
Gold - HSBC UK and The Scouts Association
Silver - Alzheimer's Society and Santander UK
Bronze - Barclays and Family Action
Highly Commended - Barnardo's and Vodafone UK
Highly Commended - Centrica and Carers UK

Best educational programme
Gold - Norton with World Association of Girl Guides and Girl Scouts
Silver - Credit Suisse and Plan International
Silver - School Food Matters and Belazu
Bronze - HSBC UK and The Scouts Association
Bronze – Samsung UK, We Are Futures, B+A London, Exposure London, FutureLearn and Digital Catapult
Highly Commended - Sky, Adobe and We Are Futures

Best environmental or sustainable programme
Gold - WONGDOODY
Silver – AWI and Brunswick Creative
Bronze - KPMG UK, Giki Zero and Hubbub

Best pro-bono work for a charitable, social or ethical cause
Gold - DEC, Livewire and ITV
Silver - OC&C and the NSPCC
Bronze - Open Eyes and SoftServe
Highly Commended - Her Majesty's Prison & Probation Service and Twinning Project

Best sports and leisure programme
Gold - Age UK, The Football Association and Sport England
Silver - Her Majesty's Prison & Probation Service and Twinning Project

Best combined programme
Silver - AstraZeneca, Credit Suisse, DAZN, McLaren and Plan International UK

Sponsorship

Best alignment of brand values through a sponsorship activity
Silver - Samaritans and Three


Best engagement of an internal audience in a sponsorship programme
Gold - Sir Robert McAlpine and ParalympicsGB

Most effective sponsorship of a single event
Gold - Marks and Spencer, Betty Crocker, Nescafé, ITV and Macmillan Cancer Support
Bronze - Citi and IG Group with Teach First

Corporate social responsibility

Best CSR activity or programme to support or develop a corporate reputation
Gold - Alzheimer's Society and Santander UK
Bronze - Ford of Europe and WPP Ford Team
Highly Commended – Atos

Best alignment of brand values during a CSR programme
Gold - Ford of Europe and WPP Ford Team
Gold - Poundland
Silver - Vodafone UK
Bronze - Atos

Best community involvement during a CSR programme
Gold - AD Ports Group
Gold - Arla and Hill+Knowlton Strategies
Silver - Turkish Aerospace

Best engagement of an internal audience in a CSR programme
Gold - Open Eyes and SoftServe
Silver - Volvo Cars and Hill+Knowlton Strategies

Best collaboration for a single event
Gold - DEC, Livewire and ITV
Silver - Robert Walters Group, UK New Artist and Saatchi Gallery

Most innovative collaboration
Gold - Network Rail and Shelter
Silver - Disasters Emergency Committee (DEC) and NatWest Group
Bronze - Matalan and the NSPCC
Highly Commended - Poundland, Make‐A‐Wish UK, Tommy’s, and Whizz‐Kidz
Highly Commended - WONGDOODY

Best foundation
Gold - The Pret Foundation
Silver - Whole Kids Foundation
Bronze - Poundland Foundation

Time

Most effective one-off campaign
Gold - Disasters Emergency Committee (DEC) and NatWest Group
Silver - Makmende Media and Cartier Women's Initiative
Bronze - Investec and Hubbub

Most effective long-term commitment
Gold - Beiersdorf (NIVEA Sun) and Cancer Research UK
Silver - Internet Matters
Bronze - Superdrug, Savers and Marie Curie
Highly Commended - Skills Builders and UBS
Highly Commended - Veg Power and ITV

Communication

Best internal communications
Gold – RSSB and Big Button
Silver – Volvo Cars and Hill+Knowlton Strategies
Highly Commended – Edrington and Brunswick Creative

Best PR and external communications
Gold – Samaritans and Three
Silver – Arla and Hill+Knowlton Strategies
Bronze – Internet Matters, Electronic Arts with Goldbug, FleishmanHillard and the7stars
Highly Commended – Ford of Europe and WPP Ford Team

Process

Best collaborative approach
Gold - Samaritans and Three
Silver - Scope and ITV
Bronze - Centrica and Carers UK
Highly Commended - WONGDOODY

Best execution
Gold - Credit Suisse and Plan International
Gold - RSSB and Big Button
Silver - Barclays and Family Action
Bronze - Citi and IG Group with Teach First
Highly Commended - Atos

Best management of a programme
Silver - Publicis Sapient
Bronze – HSBC and Hill+Knowlton Strategies

Best team effort during a programme
Silver - Atos

Special awards

Grand Prix
DEC, Livewire and ITV